About Us
Family Food Products (FFP) is a well-renowned food manufacturer that started operating in 1990 under the dynamic leadership of Haji Abu Bakar.
Our Vision
To be the global leader in delighting consumers by providing quality, innovative, healthy, and delicious food products.
Our Mission
Family Food Products has always ensured a high standard of its products. It provides products to its customers according to proper health measurements.
Our History
Family Food Products (FFP) is a well-renowned food manufacturer. It started operating in 1990 under the dynamic leadership of Haji Abu Bakar. Since then, the company has aimed to become a leading manufacturer of snacks and food products at the national and global levels. In 2004, FFP moved its production facility from Dunya Pur to Multan.
Haji Abu Bakar founded Family Food Products in 1990 to craft high-quality snacks for Pakistani households and export markets worldwide.
Launched the Zia Foods brand in 2000 offering comprehensive snack and confectionery lines under one trusted household name in Pakistan.
Relocated production to Multan in 2004 to improve raw material access and streamline distribution channels across domestic and global markets.
Introduced health-oriented snack lines in 2010 using advanced machinery to meet growing consumer demand for nutritious and wholesome food choices.
Achieved Halal and ISO 9001:2015 certifications in 2015 to validate rigorous safety measures and ensure compliance with global quality standards.
Expanded exports to GCC and East African markets in 2020, firmly forging Family Food Products’ presence on the global stage.
Launched ZiaMart, the online retail store, in 2024 enabling direct-to-consumer access to FFP products with convenient in Pakistan with home delivery options.
Our Management
Led by seasoned industry experts, our leadership team combines deep expertise with a shared commitment to quality, innovation, and responsible growth.
Core Values
Total compliance with quality standards & guidelines.
Quality First
We never compromise on what we deliver.
Integrity
We act with honesty in everything we do.
Innovation
We embrace smart ideas that add real value.
Sustainability
We care for the planet with conscious choices.
Excellence
We strive for better, every single day.
Safety & Hygiene
We uphold global food safety standards daily.
Research and Development
Traning and Development
Food Quality and Safety Policy
House of Brands
